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Prudential Preferred Real Estate Honored with Eagle Award by Auburn Chamber

Posted March 12, 2014

Prudential Preferred Real Estate Honored with Eagle Award by Auburn Chamber
At the recent Annual Meeting of the Auburn Chamber of Commerce, Prudential Preferred Real Estate was honored with a 2014 Eagle Award for their broad contributions to the Auburn community. The Eagle Award is presented to a local business that has made an impact in our community through one or more of the following categories: - Educational growth for employees and community - Job opportunities - Charitable contributions - Civic contributions - Aesthetic contribution via building or landscape Owner and President, Stacy Williams Jordan was on hand at Auburn Arena for the award presentation as were 20 professional agents from Prudential Preferred Real Estate...

Tags: Auburn Chamber Of Commerce, Auburn Chamber, Eagle Awards, Prudential Preferred Real Estate

Prudential Preferred Real Estate to Hold Ribbon Cutting and Open House February 21st

Posted January 17, 2014

Prudential Preferred Real Estate to Hold Ribbon Cutting and Open House February 21st
Prudential Preferred Real Estate will celebrate the completion of their new office building on East Glenn Avenue with a ribbon cutting and open house on Friday, February 21st, beginning at 10am. The new multi-faceted office complex represents a major investment in the East Alabama community as well as Prudential Preferred Real Estate’s commitment to the Auburn-Opelika area for years to come. “We’re excited to make such a large investment in this community,” said Stacy Williams Jordan, Owner of Prudential Preferred Real Estate...

Tags: Prudential Real Estate, Prudential Preferred, Real Estate In Auburn, Auburn Chamber, Opelika Chamber

Prudential Agents & Families Inscribe "Foundation Quotes" at New Building

Posted November 4, 2013

Prudential Agents & Families Inscribe
Recently at a casual afternoon gathering, Prudential Preferred Real Estate agents and their families gathered at the new building on East Glenn Avenue to inscribe inspirational quotes, Bible verses and sayings on the concrete foundation. Even though the quotes will ultimately be covered by tile and carpet, every agent and staff member will always know that these inspirations are forever a part of the work that will take place. Quotes ranged from favorite Bible verses to inspirational quotes by sales and business leaders to song lyrics and, of course, humor...

Tags: Real Estate In Auburn Al, Prudential Preferred Real Estate, Auburn, Real Estate Agents

Our New Residential & Commercial Real Estate Office is Nearing Completion

Posted October 23, 2013

Prudential Preferred Real Estate's new headquarters for our residential and commercial offices is nearing completion. The new building will house over 30 professional REALTORs in a state-of-the-art office building on East Glenn Avenue in Auburn. The new building is our company's continued commitment to the East Alabama community and the people who live, work and play here. Watch for news about our open house soon.

Tags: Commercial Real Estate, Real Estate In Auburn Al, Prudential Preferred Real Estate, Auburn, Real Estate Agents

Roberts Joins Long List of Award Winning Agents at Prudential Preferred Real Estate in Auburn, AL

Posted September 4, 2013

Roberts Joins Long List of Award Winning Agents at Prudential Preferred Real Estate in Auburn, AL
Local real estate agent, Ryan Roberts, was recently presented with the “Rookie of the Year” award by the Lee County Association of REALTORS. The award was presented at their annual Diamond Awards Soiree at Auburn Arena. In the most recent calendar year, Roberts managed transactions of over $6,000,000 in residential property throughout Auburn and Opelika. He has also been very active in multiple community service and philanthropic endeavors, including his role as Chairman of the Community Service Committee for the Lee County Association of REALTORS...

Tags: Real Estate In Auburn Al, Prudential Preferred Real Estate, Ryan Roberts, Auburn, Real Estate Agents

Prudential Real Estate Second Quarter Outlook Survey: Millennials Are Increasingly Positive About Real Estate

Posted August 21, 2013

Prudential Real Estate, an HSF Affiliates LLC company, and Prudential Preferred Real Estate today released results of their second quarter Consumer Outlook Survey indicating that millennials are increasingly optimistic about residential real estate. A full 80% of respondents ages 25-34 said their perception of the housing market is “favorable” or “somewhat favorable,” representing a 9 percentage point increase from the first quarter study...

Tags: Real Estate In Auburn Al, Prudential Preferred Real Estate, Consumer Confidence

Prudential Real Estate Ranked Highest for Customer Satisfaction in Three Segments of J.D. Power and Associates 2013 Home

Posted August 9, 2013

Prudential Real Estate, an HSF Affiliates LLC company, and Prudential Preferred Real Estate announced that the Prudential Real Estate affiliate network ranked highest for customer satisfaction in three of the four segments included in J.D. Power and Associates’ annual Home Buyer/Seller Satisfaction Study. The network scored highest in Repeat Home Buyer, First-Time Home Buyer, and First-Time Home Seller categories. It ranked third in the Repeat Home Seller segment...

Tags: Real Estate In Auburn Al, Prudential Preferred Real Estate Award, Prudential JD Power Awards

Agency Relationships

Posted April 12, 2011

When real estate professionals work with sellers and buyers, “agency” relationships are established. As you start working with a real estate professional, please ask for a clear explanation of the current agency laws in Alabama, so that you understand these important issues. There are three kinds of agency relationships: Seller’s agent A “seller’s agent” represents the interests of the seller and has a fiduciary responsibility of reasonable care, loyalty, confidentiality and disclosure to the seller...

Tags: Buying, Selling, Prudential Preferred, Auburn

From Offer to Completed Sale

Posted April 12, 2011

When marketing efforts bring a purchase offer, your Prudential agent's role will be: Negotiate the agreement Explain the offer to you and answer your questions. Help you determine the best course of action by pointing out potential advantages and disadvantages of the offer and clarifying the choices available to you. Prepare an Estimate of Net Proceeds based on the proposed price and terms. Negotiate through the buyer’s agent, and handle possible counter offers, to reach a final agreement that is favorable to you...

Tags: Prudential Preferred, Marketing

Prudential Preferred's Marketing Plan for Your Property

Posted April 12, 2011

The following marketing activities will promote your property to prospective buyers and their real estate professionals. Day 1 Enter into the MLS Enter into realtor.com Enter into additional meta-searchers and real estate websites Upload extra pictures for the featured listing E-mail sphere of influence property information sheet with photos and home features E-mail in-house Realtors property information sheet with photos and home features E-mail predominate Auburn area Realtors property information sheet with photos and home features Put up sign Put up lockbox Make flyer Put up flyer box Process file in office Answer calls/questions about property quickly and efficiently Schedule showings for any current customers in this price range Enter into Lucero (in-house listing database) Day 2 Deliver flyers Check listing on websites and databases Set a date to put your home on the weekly Realtor tour Schedule showings Day 3 Present listing to Prudential Preferred agents at our weekly office sales meeting Day 4 Follow up with Realtors that toured home...

Tags: Prudential Preferred, Marketing