Prudential Real Estate Second Quarter Outlook Survey: Millennials Are Increasingly Positive About Real Estate

Posted August 21, 2013

Prudential Real Estate, an HSF Affiliates LLC company, and Prudential Preferred Real Estate today released results of their second quarter Consumer Outlook Survey indicating that millennials are increasingly optimistic about residential real estate. A full 80% of respondents ages 25-34 said their perception of the housing market is “favorable” or “somewhat favorable,” representing a 9 percentage point increase from the first quarter study.

Among all respondents, the national survey also found that confidence in real estate and home values jumped sharply, reaching 83% vs. 77% in first quarter and 73% at year-end. Confidence is highest in both South and West regions at 84%.

“Young Americans, like the majority of survey participants, are feeling much better about homeownership,” said Stacy Williams Jordan, Owner of Prudential Preferred Real Estate. “People are looking optimistically at housing for all the right reasons – a place to feel secure, build a future and raise a family. This is especially true in a market like Auburn, Alabama, where quality of life, education and amenities are often ranked in the top 10 nationwide.”

Among all respondents, 70% said that finding the right home and community is crucial to family happiness. Millennials were even more emphatic about the emotional side of homeownership: 93% favor a home for “more space for my family,” while only 75% view it as “financial security to borrow against.”

Home buyers interested in making a move to Auburn should contact Prudential Preferred Real Estate at (334) 826-1010. An in-depth home search is available online at https://www.PrudentialPreferredAuburn.com.

Tags: Real Estate In Auburn Al, Prudential Preferred Real Estate, Consumer Confidence

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